Description:
We are hiring a Product Manager for Specialty & Rare disease based in Riyadh, KSA. The position reports to the Head of Marketing.
As the Product Manager Human Pharma in SAGEA, you will be part of a centralized team covering our region including Saudi Arabia, Kuwait, Qatar, Oman, Bahrain, Yemen and East Africa. You will be closely collaborating with a cross-functional team and will be responsible to develop & implement the Integrated Customer Plan (ICP) in the region, leveraging data analytics for informed decision-making. Additionally, you will lead and develop Strategic Marketing & Launch Readiness of assigned Specialty & Rare disease products ensuring compliance and customer experience with a rapid learning approach to optimize activities.
This position requires strong product knowledge, experience in launch campaigns, and proficiency in strategic marketing tools and techniques.
Role & Responsibilities:
- Leads and prepares the Strategic Marketing, Launch Readiness, and ICPs of assigned products in cooperation with medical, market access, field operation, and all other relevant TAT members according to determined timelines to ensure optimum short- and long-term development, market contribution. Is responsible for the achievement of related targets.
- Ensures achievement of budgeted sales targets as well as the long-term growth of assigned products and initiates corrective measures in case of deviation from planned sales development.
- Coordinates the execution of the operational marketing plan, prepares and manages Direct Promotional Budget and ensures that expenses are within the approved budget.
- Plans and realizes field (double) visits according to the phase of the product to ensure the maximum customer engagement and flawless implementation of the plans based on the market needs.
- Builds relationship with all functions with related to the assigned products, interfaces across organization and works in cooperation with TAT members to drive projects through to agreed timelines and objectives.
- Responsible for product trainings of new and existing FF and to update the knowledge of the existing field force in correlation with the market dynamics.
- Monitors, controls, and evaluates the impact of Marketing Programs and recommends corrective measures.
- Ensures timely submission of marketing reports like sales forecasts, expense reports, and other reports that may be required from time to time.
Requirements:
- Bachelor's degree in business administration/pharmaceutical science/Medicine or related field.
- A minimum of 2 years of experience working as product / brand manager in a multinational pharmaceutical company.
- Experience in specialty care and rare disease is a plus.
- GCC market experience is a plus.
- Business fluent in English, in its oral and written form.
Competencies:
- Business and Marketing Acumen
- Customer Orientation
- Strategy Development
- Project Management
- Effective Execution
- Relationship Management