Marketing Specialist-construction Industry

Description:

Key Responsibilities:

1. Industry Expertise: Utilize your construction industry knowledge to create targeted marketing strategies that resonate with our target audience of construction professionals, engineers, contractors, and property owners.

2. SEO and Digital Marketing: Develop and execute effective SEO and digital marketing campaigns to boost our online visibility, increase website traffic, and enhance user acquisition.

3. Content Creation: Create high-quality, industry-specific content for our website, blog, and social media channels to engage our audience and provide valuable insights.

4. User Engagement: Build and nurture relationships with our user base through email marketing, social media interactions, and other engagement strategies.

5. Data Analysis: Monitor and analyze the performance of marketing campaigns, utilizing data-driven insights to refine strategies and improve user conversion rates.

6. Collaboration: Work closely with the FRJAR team to align marketing strategies with the company goals and vision.

Qualifications:

- Bachelor's degree in marketing, Business, or a related field.

- 5-10 years of marketing experience, with a significant portion in the construction industry.

- Proven expertise in SEO and digital marketing.

- Exceptional written and verbal communication skills.

- Strong analytical and problem-solving capabilities.

- Proficiency in marketing tools and software.

- A self-motivated and results-oriented mindset.