Description:
POWR is looking for a creative and strategic Marketing Manager to join our team. In this role, you will be responsible for developing and executing marketing plans that enhance our brand, engage our audience, and drive growth. If you have a passion for esports, gaming, and content creation, and are ready to take our marketing efforts to the next level, we want you on board!
Key Responsibilities:
Develop and Execute Marketing Strategies:
- Create and implement comprehensive marketing plans to promote POWR's brand and content.
Social Media Management:
- Oversee and manage all social media platforms, ensuring consistent and engaging content.
- Develop social media campaigns to drive engagement and growth.
Content Creation:
- Collaborate with content creators to produce high-quality, engaging content that aligns with our brand.
- Ensure all content is on-brand, consistent in style and quality.
Brand Development:
- Enhance and maintain POWR's brand identity, ensuring a strong and consistent presence across all channels.
Analytics and Reporting:
- Monitor, analyze, and report on the performance of marketing campaigns and social media activities.
- Use data to make informed decisions and optimize future marketing efforts.
Collaborate with Internal Teams:
- Work closely with the sales, and partnership teams to align marketing efforts with overall company goals.
Community Engagement:
- Foster and grow our community by engaging with fans and followers on social media and other platforms.
Skills & Competencies:
- Strategic Thinking: Ability to develop and execute effective marketing strategies.
- Creativity: Strong creative skills to produce engaging and original content.
- Communication: Excellent written and verbal communication skills.
- Social Media Savvy: In-depth knowledge of social media platforms and trends.
- Analytical Skills: Ability to analyze data and metrics to inform marketing decisions.
- Collaboration: Strong ability to work collaboratively with cross-functional teams.
Qualifications & Experience:
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: 3-5 years of experience in marketing, preferably in the esports or gaming industry.
- Industry Knowledge: Familiarity with esports, gaming trends, and key industry players.
- Technical Skills: Proficiency in marketing tools and software, including social media management platforms.