Description:
Are you a creative and ambitious fresh graduate eager to start a career in marketing and content creation? We are seeking a passionate individual to join our dynamic team, where you’ll contribute to creating engaging content, executing digital marketing strategies, and driving our brand forward.
As a Junior Marketing and Content Specialist, you will have the opportunity to work across various marketing functions, hone your skills, and make a real impact in a collaborative and innovative environment.
Key Responsibilities:Content Creation Expertise:
- Create high-quality, engaging content for various platforms, including social media, blogs, email campaigns, and websites.
- Develop compelling copywriting and storytelling to captivate and engage audiences.
- Produce both long-form and short-form content tailored to different platforms and audiences.
Digital Marketing Knowledge:
- Support the execution of digital marketing strategies, including SEO, SEM, and social media marketing.
- Use tools like Google Analytics and keyword research tools to track and optimize performance.
- Assist in planning, running, and evaluating marketing campaigns.
Social Media Savvy:
- Manage and grow the company’s presence across popular platforms like Instagram, TikTok, LinkedIn, Facebook, and Twitter.
- Engage with online communities and foster audience growth.
- Utilize scheduling and analytics tools (e.g., Hootsuite, Buffer) for consistent and strategic social media management.
Visual Design and Video Editing:
- Design eye-catching graphics using Canva, Photoshop, or Illustrator.
- Edit short video content with tools such as Adobe Premiere Pro or Final Cut Pro.
- Ensure visual content aligns with brand identity and resonates with the target audience.
Project Management Skills:
- Organize and prioritize multiple campaigns to meet deadlines effectively.
- Utilize project management tools like Trello, Asana, or Monday.com to stay on track.
Data-Driven Mindset:
- Analyze performance data to measure content effectiveness and refine strategies.
- Conduct A/B testing to optimize campaigns and maximize results.
Creative Thinking:
- Develop innovative ideas and campaigns to engage diverse audiences.
- Stay ahead of marketing trends and adapt strategies to remain competitive.
Collaboration & Communication:
- Work closely with cross-functional teams, including designers, developers, and marketing professionals.
- Communicate clearly and effectively to ensure smooth collaboration on projects.
Industry Knowledge:
- Stay updated on current marketing trends, competitor strategies, and industry developments.
- Suggest improvements based on market insights and consumer behaviors.
Tech Tools Experience:
- Use marketing platforms like HubSpot o to execute campaigns.
- Update and manage CMS platforms such as WordPress.
- Leverage analytics tools like Google Analytics, SEMrush, or Ahrefs to measure success.